Excess weight and obesity are risk factors for diabetes and cardiovascular diseases and are associated with high mortality rates. The state of Chihuahua, for example, has particularly high consumption of sugary drinks and lack of physical exercise among its population. Continuing at this rate, the current generation of children will live 5 years less than their parents. Children are not educated to make decisions about their eating habits or to enjoy physical activity. Parents need new tools to adopt and promote such habits.

Yo quiero Yo puedo facilitates the development of skills and knowledge about nutrition and the benefits of physical activity, so that people make informed and responsible decisions about their health, becoming agents of change. We address key aspects related to food, such as the management of emotions and social pressure. By specifically targeting healthy eating from breastfeeding to adulthood as well as providing nutritional recommendations from our advisors on the subject, our work is critical for addressing the obesity and diabetes epidemic.